1994: Traxdata was established while the world IT market was changing from the Magnetic media(Floppy discs) to Digital media(CD recordable and DVD recordable), and Traxdata became the world largest CD recordable brand in the mid of 1990’s.
2001 – 2002: RITEK Corporation decides to market the Traxdata brand throughout Europe, Africa and the Middle East with her subsidiary Ritek Europe (Conrexx Technology B.V.) Soon in 2002 Traxdata becomes the first brand in Europe to market DVD-R 4X media.
Traxdata starts to become one of the leading brands in CD and DVD media, and benefits from the Research & Development being conducted by the largest manufacturer of optical storage media in the world. By adding a large number of new optical media products to its range, Traxdata strengthens its reputation as a leader in the media storage industry and grows its European market share by storm.
2003: December sees Traxdata make an incredible technology leap by introducing DVD+R 8x media enabling consumers to record at speeds twice as fast as ever before. The brand leaves competitors behind in the race to meet consumer demands.
Traxdata is now positioned as the World Leader in Quality, Technology and Innovation. The brand is the first to bring breakthrough technology to the market and the first to offer consumers DVD-R 8x, DVD-R 16x, DVD+R 16x and DVD+R Double Layer media.
2005: By adding a large number of new optical media products to its range, Traxdata strengthens its reputation as a leader in the media storage industry and grows its European market share by storm.
2006: In September 2006 Traxdata introduces HD DVD-R media to the European market, heralding the start of a new era in optical storage media.
In the 2nd half of the year Traxdata gets together with Ubisoft to support the launch of Ubisoft’s eagerly awaited Tom Clancy’s Splinter Cell Double Agent™ game. Together they create an exclusive special editions game just for purchasers of the strikingly packaged Traxdata Splinter Cell Double Agent™ EZ Drive™ 1GB USB Stick and DVD-/+R 16x cake 25 products.
2007-2010: In first month of 2007 Traxdata adds 2X Recordable and Rewritable Blu-ray media to its optical media assortment and in September it further expands its range as it introduces Double Sided DVD-R 8X media to the European market.
2011: Traxdata introduced the Blu-ray 50GB recordable media